Business Leadership Week returns in 2027 with leaders from iconic Texas brands, including Tito's and Sendero Provisions

The weeklong event will bring together students, alumni, and business leaders for professional development, industry insights, and networking opportunities February 1–5.

SAN MARCOS, Texas — The McCoy College of Business at Texas State University will host its annual Business Leadership Week (BLW) February 1–5, 2027, bringing together students, alumni, and business professionals for a week of conversations, networking opportunities, and professional development.

For students, the week features classroom speakers, panel discussions, and presentations exploring leadership across industries, with topics ranging from branding and workplace culture to business leadership and more. Students can sign up for eligible sessions through Suitable.

The week wraps up on Friday, February 5, with the Leadership Summit, open to all and featuring discussions and panels led by business leaders from a variety of industries such as alumni Mark Adams, CEO of Direct Biologics, and Melissa Adams, Mark Madrid, the college’s Scholar in Residence, and Nina Vaca, founder and CEO of Pinnacle Group.

The summit will also feature an Iconic Texas Brands panel with Taylor Berry, senior vice president of marketing at Tito's, and Hunter Barlow, founder and CEO of Sendero Provisions.

McCoy College of Business Hall of Honor
BLW will conclude with the Hall of Honor Dinner and Awards on Friday, February 5, recognizing distinguished alumni and friends of the college whose professional achievements, leadership, and service reflect the values of Texas State University.

After its inaugural celebration in 2026, the Hall of Honor continues to recognize individuals who have made meaningful contributions to their professions and communities.

The evening will take place in the LBJ Grand Ballroom, beginning with a cocktail hour at 5:30 p.m., followed by dinner at 7 p.m.

Stay Tuned
Business Leadership Week offers programming for students, alumni, and business community members, with opportunities to learn from industry professionals, build connections, and engage in conversations about leadership and career development.

Additional details, including the full schedule, speaker lineup, and registration information, will be announced soon.

For more information, visit the Business Leadership Week website. ✯
 

For more information about this story or other news, email Valerie Figueroa, communications specialist for the McCoy College of Business, at vlf23@txstate.edu.

About the McCoy College of Business 
Established in 1970, Texas State’s business school officially became the McCoy College of Business in 2004 following a transformational gift of $20 million by Emmett and Miriam McCoy. The college, which offers classes in San Marcos, Round Rock, and online, is accredited by AACSB in both business and accounting, and has graduated more than 46,000 alumni.